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Entrepreneurship and Business Management
Paper Code:
MJD 422
Credits:
4
Contact Hours:
60.00
Max. Marks:
100.00
Objective:
- Identify the entrepreneurial competencies
- Analyze the process forstarting a jewellery enterprise.
12.00
Unit I:
Entrepreneurship
- Introduction to entrepreneurship, development of entrepreneurship, role of entrepreneurs in development of Jewellery industry, entrepreneurship with reference to Jewellery industry in India
- Concepts and Définition
- Entrepreneur
- History
- Nature and characteristics
- Entrepreneurship
- Enterprise
- Female Entrepreneurship
- Need of Entrepreneurship
- Role of entrepreneurship in economic development
12.00
Unit II:
Entrepreneurial development
- Functions of an Entrepreneur
- Innovation
- Risk and Uncertainty Bearing
- Organization
- Invention v/s innovation
- Process of entrepreneurship
12.00
Unit III:
Types of Entrepreneurs
- Entrepreneurs
- Franchisée
- Serial Entrepreneur
- Engineer Entrepreneur
- Visionary Entrepreneur
- Factors effecting entrepreneurship
- Otherqualities of Entrepreneurs
- Entrepreneur vs. Manager Relationship
- Spirit of Entrepreneurship
- Study of famous entrepreneurs of India
12.00
Unit IV:
Entrepreneurship, Starting, Developing & Managing
- First Generation Entrepreneurship
- Family enterprises
- Rural Entrepreneurship
- Difference between Wage Employment and Entrepreneurship
- Difference between Entrepreneur and Entrepreneurship
- Role of Entrepreneurship in Starting a New Business
- Entrepreneurial support by state, central financial institutions, organizations. Government policies with reference to Gem and jewellery industry
12.00
Unit V:
Business planning
- Business planning- Starting a new venture related to Jewellery industry
- Formulate a Business Plan, Formalities of opening a firm, the status of firm, Individual proprietor/partnership/ Pvt. limited company & public Ltd company
- Bank formalities, term loan, working capital, project financing.
- Examine trends and new products, Identify and profile industry competitors.
- Factor societal impact into production decision making, Estimate environmental impact of production processes
Essential Readings:
- Khanka, S. S. (2006). Entrepreneurial development. S. Chand Publishing.
- Sudha G.S. (2015).Entrepreneurship and Small Business Management, Ramesh book depot.
- Boothroyd Setting up a Successful Jewellery Business
- Gupta, C.B. and Srinivasan, P(2015). Entrepreneurship Development, Sultan Chand & Sons, New Delhi
References:
- Mathew, M. J. (2009).BusinessOrganisation, University book house (P).
- Sharma K.C. (2012) .Entrepreneurship Development. Raj Publications
- Kuratko, D. F. (2016). Entrepreneurship: Theory, process, and practice. Cengage Learning.
- Taneja, S. and Gupta, S.L., (2010) Entrepreneur Development: New Venture Creation, Galgotia Publishing Company, New Delhi,
Academic Year:
