Market Oriented & Cost Based Designing :

Paper Code: 
JWD 232
Credits: 
4
Contact Hours: 
120.00
Max. Marks: 
100.00
Objective: 

Course Objectives:

This course will enable the students to –

  1. To acquaint students with the knowledge of different  views  of jewellery
  2. To provide comprehensive knowledge about the perspective view of jewellery pieces and presentation.
  3. To acquaint students with the practical knowledge of different International and Indian jewellery  markets

Course outcomes (COs):    

Course

Course outcomes

Learning and teaching strategies

Assessment Strategies

Paper Code

Paper Title

JWD 232

Market Oriented & Cost-Based Designing

Student will be able to:

CO5:  Understand the history and the cultural aspects of various  Indian jewellery markets

CO6:  Calculate the average cost of jewellery Product. Determine markup price for single and wholesale order jewellery.

CO7:  Design jewellery products with different views.

Approach in teaching:

Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration, Team teaching

 

Learning activities for the students:

Self learning Assignments, Effective questions.

Class test, Semester end examinations, Assignments, Presentation, Individual and group projects
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

30.00
Unit I: 
Designing I – Orthographic Views:

Designing I – Orthographic Views: 

 Technical Drawings of Rings                                 

Technical Drawings of Pendants                                          

Technical Drawings of Earrings 

30.00
Unit II: 
Designing – II International Market Oriented Designing :

                                 I.      Designing – II   International Market Oriented Designing :      –  20 hrs

·         Designing a ring for any one major international market                      

·         Designing a pendant for any one major international market               

·         Designing an earring for any one major international market               

·         Designing a brooch for any one major international market                 

Designing a bracelet/Bangle  for any one major international market 

20.00
Unit III: 
Designing – III Indian Market Oriented Designing
  1. Designing – III   Indian Market Oriented Designing    –         20 hrs
    • Designing a ring for any one major Indian market                
    • Designing a pendant for any one major Indian market                     
    • Designing an earring for any one major Indian market                     
    • Designing a brooch for any one major Indian market                       
    • Designing a bracelet/Bangle  for any one major Indian market                     

 

 

30.00
Unit IV: 
IV. Designing – IV Traditional & Kundan Meena Sets
  1. Designing – IV  Traditional & Kundan Meena Sets                 –   30 hrs
    • Kundan meena Pendent, Earring & Necklace                       
    • Bridal Necklace                                                                     
    • Tapering necklace                                                                  
    • Choker                                                                       
    • Raani Haar                                                                 

 

 

20.00
Unit V: 
V. Designing – V Cost based Designing
  1. Designing – V  Cost based  Designing                         --20 hrs
    • Designing a Pendant   for a Particular Cost-Price
    • Designing a Male  Ring for a Particular Cost-Price                             
    • Designing an  Earring Set for a Particular Cost-Price for Indian market
    • Designing a Bracelet for a Particular Cost-Price

 

Essential Readings: 

Book Recommended

  1. Berrick, A. J., & Keating, M. E. (2000). An Introduction to Rings and Modules: with K-theory in view (Vol. 65). Cambridge University Press.
  2. Lam, R. (2003). Jewel 3D Design. Brilliant- Art Publishing Ltd.
  3. Chan, R.(2001).The Art of KTL(Vol. 1).Brilliant- Art Publishing Ltd.
  4. Brambatti, M., Vinci, C. &  Possamai, A .( 2018).Jewellery Illustration and Design: Techniques for Achieving Professional Results. Promo press, (ed 1).

 

Academic Year: 
2020-2021
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