Entrepreneurship

Paper Code: 
24VJWT601
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 
  1. Differentiate between wage employment, self-employment and Entrepreneurship.
  2. Define and know the meaning of the terms Entrepreneur, Entrepreneurship and Enterprise.
  3. Understand the role of entrepreneurship in Economic Development.
  4. Differentiate the roles of an Entrepreneur and a Manager.

 

Course Outcomes: 

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

COURSE CODE

COURSE TITLE

24VJWT  601

Entrepreneurship

 

CO105: Develop a comprehensive understanding of entrepreneurship and its role in the development of the jewellery industry in India.

CO106: Understand the fundamental functions of an entrepreneur, including innovation, risk management, organization, and the process of entrepreneurship.

CO107: Identify and differentiate between various types of entrepreneurs, analyze factors affecting entrepreneurship and the essential qualities of successful entrepreneurs.

CO108: Explore the process of entrepreneurship and managing various types of businesses

CO109: Understand the role of government policies and support mechanisms in fostering entrepreneurial ventures.

CO110: Contribute effectively in course-specific interaction

Approach in teaching: Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration, Team work

 

Learning activities for the students: Self-learning assignments, Effective , Effective questions, Seminar presentation, Giving tasks, Field practical

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

6.00
Unit I: 
Entrepreneurship

Concepts and Définition

  • Entrepreneur
  • History
  • Nature and characteristics
  • Entrepreneurship
  • Enterprise
  • Female Entrepreneurship
  • Need of Entrepreneurship

 

6.00
Unit II: 
Entrepreneurial development Functions of an Entrepreneur
  • Innovation
  • Risk and Uncertainty Bearing
  • Organization
  • Invention v/s innovation
  • Process of entrepreneurship

 

6.00
Unit III: 
Types of Entrepreneurs
  • Intrapreneurs
  • Franchisee
  • Serial Entrepreneur
  • Engineer Entrepreneur
  • Visionary Entrepreneur
  • Factors effecting enterpreneurship
  • OtherQualities of Entrepreneurs

 

6.00
Unit IV: 
Entrepreneurship, Starting, Developing & Managing
  • First Generation Entrepreneurship
  • Rural Entrepreneurship
  • Difference between Wage Employment and Entrepreneurship
  • Difference between Entrepreneur and Entrepreneurship
  • Entrepreneur vs. Manager Relationship
  • Role of Entrepreneurship in Starting a New Business
  • Family enterprises

 

6.00
Unit V: 
Spirit of Entrepreneurship
  • Moral decision making
  • Ethical imaginative power
  • Creativity in thoughts
  • Thrust of experimenting
  • Role of entrepreneurship in economic development
  •  Government policies and programmes for entrepreneurships
  • Study of famous entrepreneurs of India
Essential Readings: 
  • Khanka, S. S. (2006). Entrepreneurial development. S. Chand Publishing.
  • Sudha G.S. (2015).Entrepreneurship and Small Business Management, Ramesh book depot.
  • Boothroyd Setting up a Successful Jewellery Business
  • Gupta, C.B. and Srinivasan, P., (2015). Entrepreneurship Development, Sultan Chand & Sons, New Delhi

 

Academic Year: 
2024-2025
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